巴西,雀巢巧克力博物馆/Metro

巴西的Metro建筑师事务所设计完成了一座红色玻璃结构空中巧克力博物馆。

这座高架的雀巢巧克力博物馆连接多条道路,围绕着位于巴西的原巧克力工厂建筑而建。

通道和工厂墙体之间的窗户可以让参观者看到内部正在生产巧克力。

钢框架结构两侧的塔楼中容纳了出入楼梯井。

这座亮红色的雀巢巧克力博物馆位于圣保罗和里约热内卢之间的一条高速公路旁,公路上经过的人们都能看到它。

该博物馆与Rohkind Arquitectos事务所在墨西哥城设计的雀巢巧克力博物馆颜色相同,他们还为雀巢巧克力生产商在墨西哥克雷塔罗设计了一个实验室。

雀巢巧克力博物馆由Metro建筑师事务所设计,于本周开业。

这个宏伟的结构是为了让公众参观雀巢工厂而建造的,建筑设计和博物馆学由Metro建筑师事务所负责,包括两个塔楼和一条高架的通道,全部有钢和玻璃组成,占地面积超过1850平方米。这个结构的几何形式吸引着连接圣保罗和里约热内卢的杜特拉总统高速公路上的旅行者的注意。工厂设置在Caçapava(距离圣保罗110公里)。

该博物馆是由雀巢公司巴西代理机构JWT发起的交流项目Chocolover的一部分,旨在邀请儿童与成人来工厂参观。现在,参观者不再在地面上参观,而是进入工厂的高架通道内。

这个结构内的通道清晰易辨,像一座博物馆一样,为参观者提供路标,参观者可以参观雀巢巧克力生产的整个过程。这个过程以互动的形式展示出来,包括从原材料加工到装箱的整个生产过程的信息,人们在参观时不会干扰生产。


Brazilian architects Metro have completed a red glass chocolate museum in the sky.

The elevated Nestlé Chocolate Museum bridges roads and wraps around buildings at the existing chocolate factory in Brazil.

Windows between the tunnel and the factory walls allow visitors to see chocolate being produced inside.

Two towers at either end of the steel-framed structure enclose entrance and exit stairwells.

Located beside a highway between São Paulo and Rio de Janeiro, the bright red Nestlé Chocolate Museum is visible to passing traffic.

The museum shares its colour with the Nestlé Chocolate Museum in Mexico City by Rojkind Arquitectos, who also designed a laboratory in Querétaro, Mexico for the chocolate manufacturer.

It’s a mega structure for public viewing at the Nestlé factory, the architectural design and museology were in charge of Metro Architects and consists of two towers and an elevated runway, all composed of steel and glass, spread over an area of ​​1850 sq m. The structure calls attention of travelers on the highway that connects São Paulo to Rio de Janeiro, the President Dutra, by their structural geometry. The factory is installed in Caçapava (near 110 km from São Paulo).

Part of the communication project Chocolovers, developed by JWT, brazilian agency of Nestlé, which takes children and adults to tour the factory. Now visitors will not be conducted on the ground, but the high walkway that runs along the inside of the factory.

With easy access structure provides a roadmap to visitors who, like in a museum, accompany the whole process of manufacture of Nestlé chocolates which will be presented in an interactive and engaging with information about the production process from raw material to the container without disturbing the production.