中国,上海,青浦设计公馆/ Neri + Hu

建筑师:Neri & Hu Design and Research Office

地点:中国上海青浦

项目年份:2012

项目面积:2,000 sqm

摄影:Shen Zhonghai

这个新的设计团体选址于上海郊区的青浦镇。Neri&Hu建筑事务所在现有建筑的基础上进行设计,并受托完全重新设计的室内与室外,同时不拆除现有的结构。Neri&Hu的设计概念是覆盖现有的建筑,使其外部特色焕然一新,同时设计一种内向的空间平台,为这个上海前卫的家具零售组织打造全新的标识。

现有的建筑已经完全被一面由碳纤维面板制成的不透明花纹外表皮所覆盖,营造出一种内向的空间条件,从视觉与体验方面来展示家具。

主入口的特色是如同一根巨大的钢制烟囱,作为一种过渡元素联结城市文脉与展览空间。入口管道的形状也可以起到一种强调的作用,预示着通往三层高展览馆的室内之旅正式开始了。

蜿蜒在主要展览空间内部的楼梯能引领游客在各个楼层欣赏家具展示,从变化的空间关系与不同的视角来感受家具产品的魅力。在游客顺着楼梯走到上层的走廊时,屋顶的七个大型洞口为此次观赏之旅增添了亮点,这些洞口不但能让自然光线进入展览空间,还能立即产生一瞬间的来自于内向型展览环境的视觉释放之感。

青浦的设计公馆商店位于一楼,总面积2000平方米。设计公馆展出了全世界顶尖设计人才与许多本土和国外设计师共同创作的产品,他们的合作旨在探索全新的现代中国美学。

设计公馆还代表着一种崭新的生活方式。它从本质上来说就是一种生活团体,通过与居住对象的关系创造生活的意义,诠释对生活的理解。设计公馆一直在尝试探索人们与其简单的日常用品之间的关系——一个盘子、一个茶杯、一把椅子;我们在这里能够发现日常生活之美。

设计公馆也是一种风格上的结合,这种风格在设计、零售与营销理念上均创造了全新的意识形态,体现了当代中国独特的美学。它跨越传统的疆界,将新与旧、传统与现代、简朴与奢华融合起来,最终创建了一个动态的设计平台。


Architects: Neri & Hu Design and Research Office

Location: Qingpu, China

Project Year: 2012

Project Area: 2,000 sqm

Photographs: Shen Zhonghai

The new Design Collective is located in the outskirt of Shanghai in a town called Qingpu. Neri&Hu inherited an existing building and was given the task to completely redesign both the exterior and the interior without demolishing the existing structure.  Neri&Hu’s concept was to cover the existing building to create a new exterior identity and simultaneously fabricate an introverted spatial platform to create a new identity for the Design Collective, a group of avant garde furniture retail initiative in the city.

The existing building has been completely covered with an opaque graphic wrapper made with carbon fiber panel to create an introverted spatial condition to showcase furniture both visually and experientially.

The main entry is characterized by a large steel funnel, serving as a transition element from the urban context to the exhibition space. The shape of the entry tube also serves as a means of emphasizing the arrival into the 3 story exhibition hall where the visitors introverted journey begins.

The staircase wrapping the interior of the main exhibition space leads the visitor throughout the multiple levels of display where the furniture can be experienced from varying spatial relationship and viewed form different vantage points and voyeuristic snippets of retail display. This journey is accentuated as the visitor climbs higher through the gallery levels by the seven large openings in the roof which serve to allow daylight into the exhibition space while at once generating a moment of visual release from within the introverted exhibition environment.

Design Republic Qingpu store is located on the first floor, with a total area of 2,000 sqm. Design Republic offers a unique collection of products created by the world’s best design talents collaborates with many designers both foreign and local to create products that will explore a new modern Chinese aesthetic.

Design Republic stands for a new birth of life and style. At its foundation, it is a republic of life – life that creates meaning and understanding through its relationship to objects of habitation. Seeking to explore the relationship between people and the simple objects they use in life – a plate, a teacup, a chair; it is here where we discover the beauty of everyday life.

Design Republic is also a republic of style – style that creates new ideologies in design, retail, and merchandising concepts embodying a distinctive aesthetic for contemporary China. It crosses traditional boundaries to merge old and new, traditional and modern, opulent and austere, to ultimately create a dynamic platform of design.